Written Analysis 3--Skullcandy

Skullcandy

When you look at the word, Skullcandy, you think it is a new type of treat or maybe a drink or maybe a new dietary supplement that support brain function.  Skull candy is none of those.  Skullcandy is the name of a new type of audio equipment for your ears.

Skullcandy, based in UT, are known for their headphones and earphones (earbuds).  They were primarily being made famous by skateboarders and snowboarders.  The word began to buzz about what an awesome product it was.  The athletes told their friends and where to get them.  The popularity has spread like wild fire.

Skullcandy stands behind the performance and quality of their work.  All Skullcandy products have a limited manufacturer’s lifetime warranty in two categories:  Aggressive Listening Discount—any reason other than a defect, the will all you to purchase a new pair for up to a 50% discount to replace at their online store; Defective Product Replacement—if defective, they will send a you a voucher to replace the item within the first year of purchase.  You also must register your equipment on their website.

They can be found online, at specialty stores and at your local retailer.  They come in all shapes and sizes.  They are made to fit every walk of life.   Once you use a pair of Skullcandy earbuds or earphones, it is nearly impossible for you to get accustomed and any average headphone.  They have set the bar for the ordinary headphones. 

References

Skullcandy.  http://en.wikipedia.org/wiki/Skullcandy.  Retrieved April 16, 2011

Skullcandy Product Warranty.  http://www.skullcandy.com/rma/#. 

Retrieved April 16, 2011